Despite how comfortable we’ve become in recent decades with limitations on creativity and obstacles to the free flowing success of creators from all corners of society, it is also incompatible with creative freedom when there is a clearly better alternative that already exists today. Copyright was always an illusion of a trade off between an unreliable promise of a little bit of payment in exchange for most of our freedom. Now, with web3, NFTs, DAOs, and similar mechanisms that integrate the decentralization of capital, culture, and creativity, we are all free to create and prosper from it without being stuck with the devil’s bargain offered by those who insist on content control.