As a leader at the intersection of web3 x fashion x metaverse x player creator economies, a lot of what DIGITALAX engages in on a day to day basis is a bit too novel for casual conversations. We thrive on the trail blazing edge.
With that said, how can anything anyone else does in this space a meaningful, fully realized impact in people’s lives if they are not in some way relatable
Well, to brutally honest it can’t.
To do our part in the flip from NGMI to WGMI, we launched DIGIFIZZY— a new issue goes live every month.
It’s the very first NFT Native in-depth Metaverse Magazine. We bring together top voices, unseen creators, interesting insights, must-read topics across the metaverse, fashion, gaming, art, music, crypto, web3, open source, DeFi, NFTs— a highly concentrated, high quality content platform. It’s the Whole Earth catalogue meets Nintendo Power of the Metaverse.
The magazine is developed completely in-house, from content ideation, creation, interviews, curation, custom design and engineering. The magazine itself is completely free to read, appealing to both veterans and newcomers in the space.
Through DIGIFIZZY we have also proved out a completely new publishing model with NFT based decentralised unlockable content. Some content creators, featured in the magazine, also create NFT metadata that DIGITALAX mints on Polygon Network, contributing across these NFT based unlockable content bundles— from art to digital fashion to music to collectibles to physical to in-game items.
Readers can purchase these unlockable NFT bundles across 3 degrees of exclusivity; common, semi-rare, exclusive; content which brings together a mix of well known and upcoming, undervalued talent.
This is not an auction or a typical drop, but unlike where if creators were featured on the cover of a traditional web2 or print magazine they would get nothing for it or sometimes even have to pay for placement, here they get a share distributed across the contributors to the bundle, whilst the publication is still able to prove out the model through a majority share, being the core creator, engineer, editor, distributor and contributor. There is a 70/30 split between the publication house (DIGITALAX) and the featured creators contributing to the drop.
Injecting our unique DIGITALAX flare, these unlockable NFT bundles are minted under our ERC-998 variant standard. A buyer purchases the parent ERC-721 NFT that owns the collection of variant ERC-1155 content mix.
This allows for the bundles to be transferred with all of their content in one transaction. However, when a buyer then wishes to individually access any of the 1155 NFTs in the collection they burn the master 721, cracking open the magical goods, like a giftbox inside of an Easter egg. Everything is priced in $MONA.
This drop is much bigger than DIGITALAX. It’s something for the entire ecosystem to take forward, and something that we believe is going to contribute absolutely immense to the broader mission we so eagerly pioneer.


PubDAO, a Decentralized Crypto News Wire, shepherded under Decrypt, and other founding contributors.
DIGITALAX, through our web3 metaverse magazine, DIGIFIZZY, was invited to be one of the early contributors with PubDAO, alongside others such as Friends with Benefits, Gitcoin, Collab.Land, API3, and more, plus some of our journalist peers from The Defiant and ACJR, who helped build the framework.
PubDAO story ideas get brainstormed openly in the PubDAO Discord channel, a truly collaborative process that favors coordination over competition.
The decentralized wire service is merely the first part of a broader plan for PubDAO that will ultimately produce guilds made up of writers, editors, photographers, illustrators, advertisers, and marketers. If all goes according to plan, those guilds — and an evolving set of protocols — will reduce the cost and friction in publishing. We hope that results in new, far better methods for monetization, and a healthier ecosystem.
The economic tool powering all of this will be a token, which is coming soon. Eventually, PubDAO members can contribute to the story pipeline by staking and earning governance tokens. Stay tuned for an in-depth announcement to follow with full token details. For now, at the outset, PubDAO is an open experiment in rethinking broken digital media models.

Web3 Wizards.

Developing in web3, Ethereum, crypto, NFTs and everything that it encompasses is no easy feat. It’s a constant engagement between building on the bleeding edge, writing code that has never been written before, and, at the same time, navigating to best defend, safeguard against and better embrace the constantly evolving hostilities that an open bazaar evironment naturally cultivates. Whether that be security vulnerabilites, terrible UX or just the almost complete lack of affordance for errors.
To pay homeage to the often overlooked lionhearts within the web3 community — the devs — we introduced Web3 Wizards. An ongoing series of on-chain NFT web3 dev characterisations spotlighting new devs every DIGIFIZZY issue, all designed and minted in-house by DIGITALAX.
The Web3 Wizards are part of our Exclusive rarity level for the DIGIFIZZY unlockable NFT content for anyone to purchase as an unlockable 1155. Each spotlighted dev is also sent an ERC-721 of their designed wizard on Polygon Network.

Series One. Metaverse Engineers. Read more here.

Series Two. EIP-1559 Front Runners. Read more here.

Series Three. DeFi Dealers. Read more here.

Series Four. DeCo Definers. Read more here.

Series Five. Identity Meddlers. Read more here.

Series Six. Community Catalysts. Read more here.
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Web3 Wizards.